Jana Niksa
Use Case: Digital & Content Marketing, Funnel Optimization, and Podcast Support for The Authentic Sales Coach
Client: Jana Niksa, The Authentic Sales Coach
Industry: Sales Coaching / Online Education
Scope: Digital Marketing, Content Marketing Services, Podcast Production, Funnel Building, Website Design, Funnel Building
Websites: https://theauthenticsalescoach.com; https://chatwithjana.com; https://highticketwealthmastery.com; https://highticketclientsonrepeat.com; https://salesacceleratorlive.com
Social Media Links: Instagram, Facebook, TikTok, YouTube
https://www.instagram.com/theauthenticsalescoach/
Overview
Jana is a sales coach with a high-ticket offer. She runs quarterly events to fill her coaching program, and she a growing audience. She needed a marketing partner who could build and execute her entire digital ecosystem, not just manage launches, but drive consistent lead generation, content production, and funnel optimization so she could focus on coaching and serving clients.
Our team became her full-service marketing department, handling everything from daily content to event funnels to podcast and YouTube production. This resulted in a scalable system that fills programs, grows her authority, and keeps her business moving forward without the burnout.
🎯 Featured Campaign: Get Clients Now Bootcamp September 2025
Challenge: Fill a paid bootcamp designed to attract serious, high-ticket ready entrepreneurs in just 4 weeks using only organic marketing.
Strategy: We executed a multi-platform organic campaign that included:
👉 Strategic content rollout across Instagram, Facebook, and Facebook groups
👉 Personalized DM outreach and conversations to pre-qualify leads
👉 Email sequences to warm and convert Jana's existing audience
👉 Two-tier registration funnel (General + VIP at $97)
Results:
✅ 200+ paid registrants in 4 weeks
✅ 130 General ticket sales
✅ 51 VIP ticket sales at $97 each
✅ 525 page views on General registration page
✅ 187 page views on VIP registration page
✅ 100% organic traffic—no paid ads
Post-Bootcamp Conversion:
[X clients enrolled in [program name] at $[price point], generating $[total revenue] from a single organic campaign]
This campaign proved that with the right messaging, funnel structure, and organic strategy, you don't need a massive ad budget to fill high-ticket programs with qualified buyers.
Services Provided
🚀 Funnel Creation & Optimization
We built a high-converting funnel designed to attract and nurture qualified leads for the client’s signature sales coaching program. Tasks included:
Mapping customer journey stages (awareness → conversion)
Creating a funnel: Sign up page > upgrade > thank you page > down-sell page
Setting up email workflow with automation (including copywriting and scheduling)
Designing and building lead magnet opt-in pages
Writing compelling email sequences (welcome, nurture, and sales)
Integrating funnel with CRM, calendar, and payment gateway
Results:
✔️ 28% increase in lead magnet opt-ins within the first 30 days
✔️ Funnel automation reduced manual lead follow-up by 80%
🎧 Podcast Support: aWAKENED ENTREPRENEUR (r)eVOLUTION
We provided end-to-end podcast support (editing, titles, SEO descriptions, and publishing) for the client’s podcast focused on high-ticket relationship-driven sales.
Support included:
Episode planning and guest scheduling
Audio editing and show notes creation
Publishing across Spotify, Apple, and other platforms
Promotional assets (audiograms, quote graphics, captions)
Impact:
✔️ 45% increase in downloads within 3 months
✔️ Streamlined backend allowed client to focus on thought leadership
Example of interview podcast:
Why Setting Boundaries Makes You A Better Entrepreneur (Not Selfish) with Harriet Bratt
https://www.instagram.com/reel/DLk5-1_JVgn/
Example of solo podcast episode:
3 Steps to Turn "I'll Think About It" Into "Yes!" Without Being Pushy
📱 Digital Marketing + Content Strategy
To drive visibility and authority, we created a content strategy aligned with launches and podcast themes. Key deliverables:
Facebook, Instagram, and YouTube content creation
Weekly content calendar management
Caption writing optimized for engagement and SEO
Branded Canva templates for consistency
Email content marketing
Outcomes:
✔️ Grew Instagram following by >1% month-over-month
✔️ Increased the number of accounts engaged by 65% in 30 days
✔️ Increased content interactions on posts by >30%
✔️ Established clear visual identity across channels
Social Media (Instagram) Growth:
All of this is a system
We use Notion to organize all assets.
YouTube:
YouTube Thumbnails:
Email Marketing:
We write and schedule 3 emails per week, repurposed from Jana's long-form content. This includes:
👉 Launch campaigns for events, courses, and coaching programs
👉 List management and segmentation to improve deliverability and engagement
👉 Nurture sequences to build trust and move leads closer to buying
🌐 Website & Tech Support
Regular website updates (adding videos, updating client portal, optimizing pages).
CRM + automation management in GoHighLevel.
Tech troubleshooting + backend optimization.
Full Results Summary
✅ Consistent content presence across 4+ platforms daily
✅ 3 emails per week nurturing and converting Jana's audience
✅ Fully optimized event funnels with proven conversion rates
✅ Podcast and YouTube content streamlined and repurposed across channels
✅ A fully integrated marketing ecosystem where nothing falls through the cracks
✅ 200+ paid bootcamp registrants in 4 weeks using 100% organic marketing
Tools Used
🛠️ GoHighLevel | Kartra | Canva | Zapier | Alitu | Final Cut Pro | Notion
What the Client Said
"I just want to say thank you. The content creation has been a tremendous help for me as I no longer have the time to do social media and email writing. So thank you for what you've been able to do and helping me to create content, which has performed incredibly well. I think what we need to do is figure out why and do more of it, right?”
Interested in Results Like These?
Let’s build your digital ecosystem. From funnels to content to launching your podcast, we’re ready to support your next growth phase.
